TRADE ARTICLES

Global Wine Marketing Expertise

Every year, the Institute writes and publishes articles in a number of wine industry magazines and trade journals. These articles discuss our research findings and provide useful commentary for understanding and implementing the outcomes into business practice.

The 9(+1) talking points about the Australian wine retail sector

Author: Corsi, Armando

Abstract: Highlights some trends in the wine retail sector in Australia and offers some ideas on how to increase sales in this area. Topics discussed include increased export-driven market of winemaking; increase shipping from liquor industry; and consolidation in wine industry as a means of improving the wine retail sector of Australia.

Publication: Wine and Viticulture Journal, Vol. 31, no. 2 (2016), pp. 59-61

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