Nadia Lerner

Marketing Scientist

Profile

Nadia joined the Institute in 2024 as a Research Assistant after being part of the Ehrenberg-Bass Summer Vacation Scholar Program. That same year, Nadia became a Marketing Scientist with a research focus on estimating short-term category penetration based on long-term metrics.  She has experience in data coding and analysis, literature search and summaries, as well experience working on research projects for the Institute’s commercial clients.