Eva Wong

Marketing Scientist

Eva joined the Institute in 2023 as a Summer Vacation Scholar before becoming a Marketing Scientist, her current area of research examines the effect of outdoor advertising on brand awareness, which is one of the understudied topics. She has experience in data analysis as well as literature search and review.

image-description

Now available as an eBook exclusively to Apple iBooks

image-description

The Ehrenberg-Bass Institute for Marketing Science is the world’s largest centre for research into marketing. Our team of market research experts can help you grow your brand and develop a culture of evidence-based marketing.