Larissa Bali

Marketing Scientist

In 2020 Larissa joined the Institute as a Summer Vacation Scientist then as a Research Assistant. In 2022 she became a Marketing Scientist with a research focus in Brand Management. Her current study examines the effectiveness of suggestive brand naming.

She has experience in data coding and analysis, literature search and summaries, as well as proof-reading and editing of academic papers and reports for industry.


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